Krombacher celebrates successful Wacken Open Air 2024
With more than 85,000 party-loving metal fans, great concerts and perfect festival weather, Wacken Open Air 2024 was once again a complete success. The ideal conditions and great atmosphere among visitors and teams on site once again led to a record-breaking performance for Krombacher at the legendary metal festival in Schleswig-Holstein.
Sophisticated beer logistics for more than 85,000 metalheads
With around 120 tapping points on the festival site and around 20 additional tapping points in the Wacken village, the supply of Krombacher products to the metal fans was guaranteed at all times. A total of more than 470 taps, approx. 2.8 kilometers of beer lines and 590 meters of bar areas ensured that everything ran smoothly and the thirst for beer was quenched. Not only the popular Krombacher Pils was used: Germany's No. 1 beer brand also had Krombacher o.0% Pils, Weizen and Brautradition Kellerbier on tap. Around 80% of the enormous product volume was delivered to the north as tank beer this year, which not only ensured high quality, but also meant more sustainable logistics as fewer truck transports were necessary.
Krombacher festival highlights: regulars' table, Beerpong tournament and a spectacular show for species conservation
The impressive Krombacher Stammtisch was once again the central meeting point for metalheads to celebrate together on the infield. Visitors gathered here to enjoy freshly tapped Krombacher Pils with a perfect view of the two main stages at the sold-out open air.
Krombacher also organized the largest Beerpong tournament at a festival in Germany. In the specially built Krombacher Beerpong Arena, metal fans were able to compete against each other. Over 450 Beerpong games were played in the tournament and a total of more than 1,000 players took part.
Another highlight was the "Growling Creatures" show on Thursday evening. Presented by Krombacher and the Wacken Open Air, the unusual band project has been raising awareness of the threat to native animal species since 2022. This year, the animal metal band conquered the FASTER stage and delivered a spectacular performance at the end of the day - complete with drone show and stage performance by the animal protagonists such as bison, brown hare and cuckoo.
The success at the Wacken Open Air is part of a great festival(ival) season for Krombacher. With its strong presence at town and shooting festivals, concerts and international, national and local music festivals, such as the V and B Fest' in France, the Glücksgefühle Festival in Hockenheim or KulturPur in Hilchenbach, the Krombacher brewery successfully plays more than 1,500 events during the summer months.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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