New edible spoons at Spoontainable
New spoon shape and recipe of Spoonie classic
During the quiet winter months, the startup Spoontainable has been working intensively on the expansion and optimization of the existing product portfolio. Through an intensive exchange with customers and users, the team improved three weak points of the edible spoon made of oat shells and established it just in time for the start of the 2021 ice cream season. The Spoonie classic L has been given a new, more attractive and practical shape. Thanks to an integrated hollow, large ice cream or dessert portions can now be spooned even better. But inner values are also important, as is well known, which is why the founders have also changed the recipe. Previously, Spoonies did not contain any added sugar, but they did contain e-substances, which were mainly used for stability. The startup is now saying goodbye to e-substances and has optimized the recipe to that end.
Spoontainable optimizes its product portfolio
Spoontainable
„Our customers have asked for a sweeter spoon, more stability and no e-substances. We were able to implement all of these points through our new recipe and are happy to be able to make the product adjustments as closely as possible with our customers.“ (Julia Piechotta)
E-substance-free formulation and more stability
Until now, Spoonies' formulation included e-substances, which were mainly used for stability. But Spoontainable is now saying goodbye to these. Instead, the startup now uses raw cane sugar, which is partially refined and has a significantly higher mineral and vitamin content than refined sugar. The recipe of the Spoonie choc will be adapted from summer 2021. The new product line "Spoontainable's Eiszauber", which allows consumers to mix their own ice cream at home, also contains no e-substances compared to conventional ice cream mixtures. A constant further development and adaptation of the products are essential for the founders in order to fulfill the wishes of the customers and to meet the needs of the market. For this reason, there will be more new sustainable plastic alternatives in the portfolio of the startup in the coming weeks.
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