Darigold expands organic offerings
As a part of this new marketing effort and growth, Darigold is adding organic segregation and processing capabilities to a fourth plant in addition to the existing three. The additional plant will allow the company to offer even more organic ingredients, branded consumer products, and co-packed products to meet increased customer demand for a variety of organic options.
An important step in this expansion, the company has announced the release of Darigold Northwest Organic milk. The milk will initially be sold at select Costco warehouses with plans for further distribution at other retailers in the coming months. It is available in a three-pack of 64oz cartons in whole, two percent, one percent, and skim milk varieties. This week, the co-op launched its flagship organic product – Darigold FIT Organic Milk – also initially available at select Costco warehouses. Released in Jan. 2019, lactose-free Darigold FIT, also free of artificial sweeteners or preservatives, is designed to give consumers the great taste they want while being low in sugar and high in protein.
“Darigold is proud to offer a new local, organic milk option and is excited about the FIT brand extension,” said Duane Naluai, President of Darigold’s consumer products. “Our customers not only expect superior quality nutrition and great taste from all our dairy products, but demand for locally-sourced certified organic products is growing. That is why we continue to expand our milk selections to now include Northwest Organic Milk and FIT Organic Milk from Darigold.”
The co-op’s entry into the branded organic segment follows the successful launches of classic Darigold FIT and Farmer’s Reserve butter, continuing the organization’s legacy of growth within the dairy category. This expansion is part of a larger transformation and growth strategy for Darigold, especially within the global ingredients sector.
Darigold Northwest Organic Milk is available at select Costco clubs in the Northwest as of Sept. 1, 2020 and Darigold FIT Organic Milk is available starting on Oct. 24, 2020. Both products will expand to other retailers over the coming year. For a list of locations where you can buy Northwest Organic milk and FIT Organic milk visit Darigold.com/milk.
Most read news
Organizations
Other news from the department business & finance
Get the food & beverage industry in your inbox
By submitting this form you agree that LUMITOS AG will send you the newsletter(s) selected above by email. Your data will not be passed on to third parties. Your data will be stored and processed in accordance with our data protection regulations. LUMITOS may contact you by email for the purpose of advertising or market and opinion surveys. You can revoke your consent at any time without giving reasons to LUMITOS AG, Ernst-Augustin-Str. 2, 12489 Berlin, Germany or by e-mail at revoke@lumitos.com with effect for the future. In addition, each email contains a link to unsubscribe from the corresponding newsletter.