New NESCAFÉ Farmers Origins coffee capsules bring the whole world of coffee into your cups
First coffee capsules from the iconic brand on sale from January 2022
A new chapter starts in the brand history for NESCAFÉ. The world's leading coffee brand is launching coffee capsules on the market for the first time. The new premium range is called "NESCAFÉ Farmers Origins". From January, five new aromatic coffees will be available in German food retailers in the original Nespresso capsule.
Nestlé Deutschland AG
New range covers the whole world of coffee
"NESCAFÉ Farmers Origins" brings 100% roasted coffee into cups, capsule by capsule. The premium range uses coffee beans from the world's most popular coffee-growing regions.1 The new capsules contain typically aromatic coffee from Brazil, Latin America, India, East Africa and Colombia.
The five varieties of "NESCAFÉ Farmers Origins":
- Brazil Lungo offers a smooth, full-bodied taste with balanced notes of roasted grain.
- 3 Americas Lungo tastes delicately nutty with a hint of smokiness.
- India Espresso provides dark roasted and cocoa notes in the cup.
- Africas Ristretto has a strong roast with sweet and berry notes.
- Colombia Espresso Decaffeinato is based on an Arabica blend from the mountainous regions of Colombia. It is a classic fruity coffee without caffeine.
Coffee beans from sustainable cultivation
The NESCAFÉ Farmers Origins range is made from 100% sustainably grown coffee in line with the NESCAFÉ Plan sustainability programme.
The initiative focuses on sustainable coffee cultivation with respect - true to the motto "Grown Respectfully". The NESCAFÉ Plan has been supporting coffee farmers in more than 20 countries for ten years. Nestlé has invested 350 million Swiss francs in the programme to date. Today, 75% of the coffee used in NESCAFÉ products is responsibly sourced.
Coffee capsules made from 80% recycled aluminium
Nestlé wants to contribute to a better circular economy. Aluminium is a valuable material that can be recycled over and over again. NESCAFÉ Farmer Origins capsules are made with 80% recycled aluminium. Compared to primary aluminium, the production of recycled aluminium requires 95% less energy. Thanks to the new material, the new capsules contain 9.2% less aluminium compared to traditional aluminium capsules.
The capsules are licensed with a dual system. Coffee fans can dispose of the capsules via the yellow bag, the yellow bin, the recycling bin or at recycling collection points. The coffee grounds do not have to be removed, but can remain in the capsule. This has no effect on recycling.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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