Rivella Group: Looking back on a successful financial year 2023

The Swiss beverage manufacturer recorded growth both on the domestic market and abroad

08-Feb-2024

138 million Swiss francs, 4.3% more than in the previous year - that's how much turnover the Rivella Group generated in 2023. The Swiss beverage manufacturer recorded growth both in its domestic market and abroad. Focuswater, the No. 1 Swiss vitamin water, performed particularly well. The company has invested heavily in measures to reduce its CO2 emissions and further increase its attractiveness as an employer.

The Rivella Group's figures for the past year are impressive: 138 million francs turnover, an increase of 4.3 percent, 98 million liters of beverages sold. A wide range of marketing and sales activities, a strong presence at events and the sunny autumn weeks led to consumers increasingly choosing a Rivella or Focuswater drink last year.

Last year, 31 million liters of Rivella Group beverages were sold abroad. Despite the weak euro, the company was able to increase its foreign sales by almost 4 percent. The trend in the Netherlands, the most important foreign market, continues to be very positive. "The environment in the Netherlands is challenging. The country is struggling with high inflation and sharply rising prices. The fact that we are closing the year with a clear plus is all the more remarkable," explains Silvan Brauen, Rivella Co-CEO.

Focuswater - unabated demand

The high-flyer in the Group's range is once again Focuswater. "The demand for light, vitamin-packed, non-carbonated drinks continues unabated," confirms Silvan Brauen. The launch of the caffeinated variety "Kick" and the new partnership with successful mountain biker and Olympic champion Jolanda Neff have given the brand an additional boost.

New working models introduced

The Rivella Group is one of the top employers in Switzerland. This is no coincidence. The company invests a lot in its employees. It supports job sharing, part-time work and working from home to improve work-life balance. Silvan Brauen and the previous Managing Director Erland Brügger have shared the CEO position since May 2023. In addition, since last summer, marketing management has been divided between two women in a job-sharing arrangement. The company is thus proving that modern working models are also possible at management level.

Commitment to an intact environment

The Rivella Group aims to halve its CO2 footprint by 2030 and achieve the net-zero target by 2050. By replacing the ice water and compressed air systems ahead of schedule, electricity consumption was significantly reduced last year. The electricity used comes exclusively from sustainable hydropower and, since 2023, also from the company's own photovoltaic system on the factory roofs. Last year, the Rivella Group invested eight million Swiss francs in its production site in Rothrist. An existing bottling plant will be replaced by a new, more energy-efficient one by 2025. Comprehensive heat recovery measures are also planned. As a founding member of the industry organization RecyPac, the company supports the development of a recycling system for plastic packaging. These commitments are paying off: The Rivella Group was awarded first place in the Top Brand Award in the area of corporate social responsibility in the consumer goods brands category by the Link Institute.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

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