GoWell® Tasty Protein: Plant-based protein mix for baked goods

GoodMills Innovation launches a newly developed protein blend: easy to process, with sensory benefits and completely without off-notes

28-Jan-2025

With GoWell® Tasty Protein, GoodMills Innovation is introducing a new protein mix that makes it easy to produce high-protein baked goods without compromising on taste or sensory properties. The carefully balanced protein combination of fava beans, yellow peas, sunflower seeds and wheat has a protein content of 60 percent and a balanced amino acid profile. The mixture also has a pleasant, slightly nutty taste without the typical off-notes of many plant-based proteins.

Specially developed for light-colored baked goods such as burger buns, toast rolls or soft breads, GoWell® Tasty Protein ensures a first-class sensory experience: In the end product, it creates a pleasant short bite and a harmonious mouthfeel that clearly stands out from baked goods with conventional protein blends. The neutral to very slightly nutty taste preserves the original character of the baked goods.

GoodMills Innovation

Vegetable protein mix for baked goods


Easy integration into existing processes

GoWell® Tasty Protein is easy to process and can be integrated directly into existing recipes without major adjustments. Thanks to the high protein content, a low dosage is sufficient to significantly increase the protein content in the end product - making production uncomplicated and cost-efficient.


Versatile applications for protein-rich baked goods

The protein mix is also ideal for fine baked goods such as bagels, baguettes, pretzels or pancakes. Recipe suggestions from GoodMills Innovation for a protein soft bread or burger buns show that there is no need to compromise on nutritional or sensory aspects. The option of using claims such as "high protein content" or "vegan", depending on the dosage and recipe, offers manufacturers additional positioning options.


Resource and environmentally friendly

GoWell® Tasty Protein uses ingredients such as fava beans and sunflower seeds, which have a low environmental impact during cultivation and processing. With the new protein blend, GoodMills Innovation thus offers a comprehensive solution that is characterized by good taste and sensory properties, easy processing and sustainability. It enables products that meet the current market requirements for protein-rich, plant-based products.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

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